How To Get Started
Switching Foods Can Be Overwhelming. We Make It Easy.
What Food Is Best For My Pet?
New to Lilly’s Advantage and/or Feeding Raw?
Let us make it easy for you!
If you are looking for food for your Cat or Kitten our Kitten Mix is the Perfect Choice! Don’t be confused by the name, Kitten Mix is a great base meal (prey model meal) for cats of all ages. Try Our Cat/Kitten Starter Kits!
If you are looking for food for your Dog then BRB Complete is a fantastic choice! Our BRB Complete is a balanced meal that contains everything your pup will need. Try Our Dog Starter Kits!
If you are looking for food for your Puppy then Puppy Mix is an amazing Choice! Puppy Mix is a complete prey model food that is great for young pups. Puppies can start Puppy Mix as soon as they start weening (≈4-5 weeks), just blend it with goats milk in a food processor to make it easier for them to slurp. Try Our Puppy Starter Kit!
If your pet has specific dietary restrictions that you need help working around, you can contact us by Email or Phone and we will help by setting up a free consultation with our very own Dr. Penelope Brooks M.D. who can help figure out the right meal plan for your pet.
How Much Should I Feed My Pet?
Use Blue Ridge Beef’s handy feeding calculator here. Be advised the amount it calculates for is the TOTAL approximate amount your pet needs in a day. Divide that number by however many meals you feed per day. Use this number as a starting point. Adjust up or down depending on weight gain or loss.
How Do I Transition My Pet?
● Day 1-3: 25% Blue Ridge Beef food with 75% current diet
● Day 4-6: 50% Blue Ridge Beef food with 50% current diet
● Day 7-9: 75% Blue Ridge Beef with 25% current diet
● Day 10 and Forward: 100% Blue Ridge Beef
Some pets may take longer or shorter times to transition.
Remember that some digestive upset is normal during a transition. This may show up as diarrhea, constipation or (very rarely) vomiting. It will eventually subside as your pet adjusts to the new food.
What About Safe Handling?
● Treat our products the same as you would any raw meats. Wash hands, bowls, utensils, and all surfaces that came into contact of the food with hot soapy water.
● Keep our raw products away from children.
● Keep our products away from other foods.
How Do I Feed Your Products?
Keep our raw foods frozen until ready to use.
If feeding the entire chub of food each feeding, thaw the chub in the refrigerator.
When portioning food for feeding, temper the chub (soft outside, solid center) and use a sharp knife to cut the chub into medallions that are the desired size/weight. Immediately place medallions that are not being fed immediately into a freezer bag and re-freeze till feeding time.
To quickly thaw chubs or prepared medallions in a bag, place in a cold water bath until thawed.
If the food is not eaten at the feeding time immediately refrigerate leftover product and feed within 24 hours.
A Great Place To Start
This premium raw food is suitable for dogs. BRB Complete is a balanced and complete raw dog food following the AAFCO standards of feeding. BRB Complete raw dog food contains: Beef, Chicken, Chicken Bone, Green Beef Tripe, Beef Heart, Beef Liver, Sweet Potatoes, Carrots, Apples, Whole Egg, Cranberries, Flaxseed, Tricalcium Phosphate, Dried Kelp, Carob Powder, Dried Basil, Parsley Leaf, etc. (See product page for full list of ingredients.) Bone Content: 10-12%
Comes in a 30lb case of 2lb chubs @ $5.60/lb
This premium raw food is suitable for cats and kittens of all ages. This raw cat food is “Prey Model Complete”. Kitten Mix contains: Ground beef, ground chicken, ground beef heart, ground beef liver, ground chicken bone. Add omega 3’s like our premium raw salmon to make more nutritious.
Comes in a 30lb case of 2lb chubs @ $4.20/lb.
Suitable for puppies. Puppy Mix raw food contains: Ground beef, ground chicken, ground green tripe, ground beef heart and liver, ground chicken bone. Start your puppies early! Puppy Mix can be fed to puppies as young as 4 weeks old until about a year old. For weaning puppies: add some warmed (not hot) goat’s milk to the Puppy Mix. As your puppy gets older, gradually decrease the amount of goat’s milk added to the Puppy Mix until they are 2 months old and off milk completely.
Comes in a 30lb case of 2lb chubs @ $4.03/lb.